Barrus takes new market segments by storm
Barrus has unveiled plans to further progress its market share with the introduction of over 60 new and exciting products under brands Town & Country, Wilkinson Sword, WOLF-Garten, and Velcro® at this year’s Glee.
At a time of uncertainty, with post-Covid implications being felt across the industry, this reiterates Barrus’ resilience and confidence in its products. The industry giant has unlocked doors to new market segments, with product innovation and development continuing to take place across the brands, as it enters new areas of the industry and develops engaging customer solutions.
Barrus takes new market segments by storm
The Town & Country portfolio, famed for its ever-growing collection of shoes, gloves and boots range, is further expanded into new categories with the introduction of a new propagation collection, supporting the ongoing movement towards sustainable living, with Grow Bag & Utility Trays, Potting Trays, a Garden Sieve and Electric Greenhouse Heaters now available. Also new for Town & Country is a range of brooms, brushes, and indoor and outdoor mats, as well as a new innovative grab rake that helps to clear and collect with one tool for ease and efficiency.
Glee 2022 also allowed Barrus to get another award under its belt. To add to the award-winning Wilkinson Sword Ultralight Digging Spade and Town & Country Buckingham shoes, Barrus celebrated a win at the coveted Glee New Product Showcase with the newly launch Tiered Planter range winning in the Garden Growing Containers category.
Mark Hewett, divisional sales manager, commented: ‘We’re excited about our new innovations and developments for the Barrus brands and are looking forward to further exploring these new sectors of the gardening world with Town & Country, having long been established in the footwear and gloves segment. We had some fantastic feedback and responses at the show and are exciting for the coming months.’
For further information about the new products please visit www.barrus.co.uk or contact your Barrus sales representative.
For the latest industry news visit landscapingmatters.co.uk/news
Get all of the big headlines, pictures, opinions and videos on stories that matter to you.
Follow us on Twitter and Instagram for fun, fresh and engaging content.
You can also find us on Facebook for more of your must-see news, features, videos and pictures from Landscaping Matters.
